Just in case someone across America has been living under a rock and hasn't heard of the recently released (September 2nd) Adam and Eve Pictures/ Zero Tolerance feature film, Roller Dollz, the adult companies are bringing "the word" - and a 40 foot tour bus - to cities across the country.

"We have worked diligently to assure that Roller Dollz receives every marketing and promotional opportunity possible,' said Zero Tolerance President, Greg Alves. "With a topical Roller Derby theme, over four hours of footage, 2 discs, music videos and so much more, everyone needs to know about Roller Dollz ... and have an opportunity to own a copy."

Adam & Eve Producer Meredith Christopher agrees. 'We are thrilled with the momentum of Roller Dollz,' she said. 'It is the perfect blend of big budget feature film and gonzo. I predict the format is the future of XXX.'

The Roller Dollz Tour begins this weekend in Las Vegas and Phoenix with appearances by two of the films stars, Alektra Blue and Sunny Lane. In both cities (and throughout the entire tour), the girls will be giving away limited edition Roller Dollz calendars, as well as signing autographs and posing for pictures.

The girls will be appearing this Friday (September 19th) in Las Vegas at Media Shops, located at 3850 W. Tropicana, from 12-2PM and 7-10PM.

On Saturday, September 20th the bus will roll into Arizona and make stops at two Castle Megastore locations. From 3-5PM the girls will be at 8802 N. Black Canyon Highway in Phoenix and from 7-10pm they will move to Castle's Mesa store, located at 8315 E. Apache Trail.

Following this weekend's stops in Las Vegas and Phoenix, the Tour will continue across the country and feature personal appearances by a variety o the film's stars, including: Bree Olson, Courtney Cummz and Kayden Kross.

From parties in Las Vegas to a dedicated Roller Dollz website (RollerDollzXXX.com) to having an exclusive tour bus (wrapped with images from the movie) engaged in a 16-city tour, Zero Tolerance and Adam & Eve are, clearly, doing their part in making Roller Dollz the biggest movie of the year.

The Roller Dollz will be appearing at the following stores: